A New Era of Digital Services
TrueCourse is redefining how businesses fulfill their digital and marketing needs. Gone are the days of bloated agencies charging for their overstaffing, inefficiencies, and endless retainers.
With TrueCourse, you pay only for what you need—project by project. No scope drift. No surprise fees. No hidden agendas. Just clear, straightforward service every time.
We deliver high-value digital solutions—whether it’s social media, online advertising, or brand messaging—without the baggage of traditional agencies. By eliminating unnecessary overhead, we keep your costs fair and your results focused, so you can invest in growing your business, not someone else’s payroll.
At TrueCourse, we’ve created a smarter, leaner, and more transparent way to get the digital services your business truly needs.
About Our Founder
Eric Vance Kennedy — Early Internet Adopter. Trusted Strategist. Proven Innovator.
Eric Vance Kennedy — Early Internet Adopter. Trusted Strategist. Proven Innovator.
Eric Vance Kennedy, founder of True Course, has spent over three decades at the intersection of innovation, entrepreneurship, and digital transformation. Long before the digital economy became mainstream, Eric was helping shape it — quietly leading from the front.
In 1995, he became the founding president of duPontRegistry.com, transforming a luxury print publication into one of the first high-end online marketplaces. While others were still figuring out the potential of the internet, Eric was already pioneering ways to connect global audiences with premium brands. That vision has guided his work ever since.
His track record spans a wide range of industries — from launching successful international consumer titles and digital platforms, to contributing behind the scenes on product innovations that would go on to change entire markets. Notably, Eric played a key role in the earliest U.S. research and development of a patented running shoe technology that would later become the foundation of ON Running’s global success.
True Course is the natural evolution of a career spent building what’s next. It’s a platform designed to make high-quality digital services accessible to more people — while giving independent agents and entrepreneurs the opportunity to earn based on performance, not promises.
Eric’s approach has never been about hype. It’s been about asking better questions, embracing change early, and building systems that work. That mindset continues to guide True Course as it grows into a new kind of tech company — one that combines real-world service with scalable opportunity.